9 Ways To Increase Organic Traffic On The Website

Getting high traffic on your website is a distant dream; however, the right SEO techniques make it possible. You can get more organic traffic with search engine optimization. SEO does not give you overnight results, but it gives you long-lasting results. You can check your check website traffic free using different free tools. We will be discussing 10 ways to increase traffic on your website. Let’s discuss the top 10 SEO tactics.

Step#1 Organic traffic strategy

The first and foremost step is to define your SEO goals and organic traffic strategy.  You need a clear data-driven plan to get long-term SEO results. This can be your company’s goal as organic traffic is all about your customers or clients.

You have to use a wide range of keywords to convert your visitors into clients. You must have a specific SEO strategy if you want to target specific parts or services of your website. Keep one major and a few minor goals in mind and divide them into 3, 6, and 12-month milestones. It will motivate you to work hard with consistency and keep you on the right track.

Step#2 Check website traffic free after regular intervals

Once you set your SEO goals, the first step is to check website is traffic-free, you no longer need to invest money to analyze the health and performance of your website. You have to activate your Google search console to analyze the performance of your website.

Increase Organic Traffic

Dareboost, Nibble, SEO Analyser, and many more free tools can give you a complete picture of your website performance. You will also get recommendations and some warnings with these tools to get traffic to your website.

Step#3 Find Target Audience and Competitors

Understanding your target audience is important to engage them. Identify your competitors and analyze their success to know their SEO secrets. You can use a free tool ‘Google Analyst’ to check your target audience and who are the visitors of your website. It will also let you know which page of your website has more traffic. Here are a few tips to identify your target audience:

defining your online audience
  • Find your website visitors
  • Identify your customers or a passive audience
  • Understand the demands of your visitors
  • Understand competitor’s content and SEO strategies

Once you identify your competitors, it’s time to understand the secrets behind their success. All you have to do is to check the age of their domain as the old domains build authority naturally. Check the health and performance of your competitor’s website and compare it with your website performance. Identify areas of your website where you can make improvements.

Step#4 Use Long-Tail Keywords

Keyword Research For Beginners – A Keyword Tool Guide

It is wise to use popular keywords. However, you cannot deny the importance of long-tail keywords in search engine optimization. Use keywords specifically related to your services and products. While picking up keywords, ask yourself a question, what user will type in Google if he needs your services?

Step#5 Update On-Site Content

Update high-quality and 100% unique content on your site. Pay attention to the topics which are important and can engage visitors for more time. The more time visitors will stay on your website more likely your Google page will be promoted. Identify keywords with maximum search results and use them in your content intelligently. If you want to target different geographical locations, use the names of cities in your content, and create a lot of pages to target all your desired locations.

Step#6 On-page SEO

Common SEO Mistakes In 2020

Once you update content on a page of your website, now the first step is to make sure, you have used all the keywords of that page strategically. Try to use your main keyword in the heading and content. Give an alt name to each image. We recommend you not to use too many images as they increase the load time of a website. Make use of infographics as they engage visitors and keep them on the website for more time. Write a Meta description for each page and use maximum keywords in it. Build interlinking between the web pages of your website.

If you are going to develop your website in WordPress, you can install multiple free SEO plug-ins.  Yoast is the best; it provides you with complete guidance about on-page SEO optimization.

Step#7 Get Backlinks Using Guest Posts

Guest posting is used to get links from high-authority websites. In this method, you write a blog post on someone’s website and get backlinks to get traffic on your website. If you are a startup, you can create brand awareness with guest posting. However, it is not easy; you have to invest time in finding high-authority websites that accept guest posts.

Step#8 Share Your Post on Social Media

boost site traffic

Once you have updated content on your website and done all on-page search engine optimization, it’s time to share your post on different social media pages including, Facebook, Instagram, Linkedin, Reddit, and many more, you can run paid campaigns to get organic traffic on your website. Create Facebook ads and pay-per-click campaigns, investing a few dollars on campaigns will generate more revenue. After completion of your paid campaign, you can check website traffic free to get an idea about improvement in the performance of your website.

Step#9 Maintain the Ranking of Your Website

If you have done all these steps, you have completed your initial job to get organic traffic. Consistency is extremely important; you have to stick to your content creations and Search engine optimization strategy. Sometimes rank loss occurs due to updates in search engine algorithms and improvements in the websites of your competitors. Sticking to your goals can help you get the desired results.


We hope this article will get you the desired results of search engine optimization. Do consider all the points and work on your site according to your strategy. Be patient to get long-term results and boost your organic traffic.


Avatar of Rohit Mehta

I am an Indian blogger, journalist, author and entrepreneur. I am working in digital marketing and IT sector for more than 10 years.

Leave a Comment